A Mobile Friendly Website is a Necessity

A Mobile Friendly Website is a Necessity

cochrane-mobileAccording to Google,  mobile internet use will surpass desktop use this year (2013).

Consumer behavior mandates that your business is accessible anytime/anywhere your customers need you and therefore you need a mobile version of your website is a necessity.

If you already have a website likely it is accessible on a mobile device, that is good news. However unless you have a mobile version of your website,  it probably looks pretty crappy. If it looks crappy then that is bad for your business.

Mobile Statistics:

  • 46% of all cell phones in the US are smartphones.
  • Research predicts that by 2013, more people will be accessing the Internet on their mobile phones than those who will be using their desktop computer.
  • 87% of the world’s population is now using a mobile device.
  • Research indicates that 49% of mobile web users have bought at least 1 item via their mobile device within the last 6 months

Mobile sites should have:

  • Simple navigation.
  • Larger font size
  • Optimize the site for a mobile – no bells a whistles
  • Make the file sizes smaller to increase the speed the site loads on a mobile device
  • Fast loading websites that don’t require a lot of data to be loaded – customers will appreciate it.
  • Scaling images and fonts that adapt to screen size
  • No flash elements that many smart phones can’t render

Why do you need a mobile ready website for your small business?

  • Mobile-friendly sites turn users into customers
  • Not having a mobile-friendly site helps your competitors
  • Non-mobile friendly sites can hurt a company’s reputation
  • Not having a mobile site is a reflection on your business
  • Your regular website won’t load properly on a mobile device and you will lose potential customers as a result.

There are several options to make your website mobile friendly and optimized. Contact Us to find how to get a mobile version of your website and get more business.